Free Competitor Keyword Research Template for SEO Planning Template for organizing competitor keyword research with volume, difficulty, and action planning.

What Is Competitor Keyword Research Template?

The Competitor Keyword Research Template is a structured tool for organizing and acting on competitor keyword data. After extracting keyword data from SEO tools like Ahrefs or SEMrush, use this template to organize keywords by volume, difficulty, ranking positions, search intent, priority level, and planned action. It provides summary statistics showing how many keywords to create content for, how many to optimize existing pages for, and identifies high-priority opportunities.

Why Use Competitor Keyword Research Template?

• Structured keyword research with all essential data points
• Search intent classification (informational, commercial, transactional, navigational)
• Action assignment: create new content, optimize existing, or ignore
• Summary dashboard with keyword counts and priorities
• CSV export for team collaboration

Common Use Cases

Keyword Strategy

Build an organized keyword strategy from competitor research.

Content Planning

Identify which keywords need new content vs. page optimization.

SEO Roadmapping

Prioritize keyword targets for quarterly SEO planning.

Team Coordination

Share keyword research with writers and content strategists.

Technical Guide

Effective competitor keyword research workflow: 1) Export competitor keywords from Ahrefs/SEMrush (filter for positions 1-20), 2) Cross-reference with your own rankings, 3) Classify search intent for each keyword, 4) Assess keyword difficulty vs. your domain authority, 5) Prioritize high-volume, low-difficulty keywords matching your business goals, 6) Assign actions (create new page, optimize existing page, or deprioritize), 7) Create content briefs for high-priority keywords.

Tips & Best Practices

• 1
  Prioritize high-volume, low-difficulty keywords with transactional intent
• 2
  Check if you have existing content to optimize before creating new pages
• 3
  Group related keywords into topic clusters for comprehensive coverage
• 4
  Export and share with your content team for execution planning
• 5
  Revisit and update monthly as rankings and competitor positions change

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Frequently Asked Questions

Q How do I get competitor keyword data?

Use SEO tools like Ahrefs (Site Explorer > Organic Keywords), SEMrush (Organic Research), or Moz (Keyword Explorer with competitive analysis).

Q What keywords should I prioritize?

Prioritize keywords with high search volume, manageable difficulty (relative to your domain authority), and transactional or commercial search intent that aligns with your business goals.

About This Tool

Competitor Keyword Research Template is a free online tool by FreeToolkit.ai. All processing happens directly in your browser — your data never leaves your device. No registration or installation required.