Interactive SEO Audit Checklist Interactive comprehensive SEO audit checklist covering technical, on-page, content, and monitoring.
SEO Audit Checklist
Interactive comprehensive SEO audit checklist covering technical, on-page, content, and monitoring.
Review audit items
Go through each item organized by category: Technical SEO, On-Page, Content, and Monitoring.
Mark pass, fail, or N/A
Click the pass, fail, or N/A button for each audit item as you check your site.
Track your score
Watch your audit score update in real time as you complete the checklist.
What Is SEO Audit Checklist?
A SEO Audit Checklist is a structured, interactive tool for conducting systematic SEO audits of any website, covering essential checks across technical, on-page, content, and monitoring categories. Developers and SEO specialists use it to identify and fix issues that hinder search engine rankings. One specific problem it solves is ensuring all pages are served over HTTPS, as it includes an item to check for mixed content warnings and provides recommendations for resolving them.
The tool's comprehensive nature makes it different from other audit tools, as it includes 28 checks with priority ratings and expandable descriptions, such as verifying robots.txt doesn't block important resources and ensuring proper heading hierarchy. It also allows users to track progress by marking items as pass, fail, or not applicable, providing a score based on the number of passed items.
It features a filtering system that enables users to focus on critical, high, or medium priority items, making it easier to prioritize tasks. The tool's technical seo audit capabilities are particularly notable, as it includes checks for core web vitals, image optimization, and internal linking strategy, all of which are crucial for improving website performance and search engine rankings. By using the SEO Audit Checklist, developers can ensure their website meets the necessary standards for search engines, ultimately improving its visibility and ranking.
Why Use SEO Audit Checklist?
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28 essential SEO checks organized by category
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Three-state tracking: Pass, Fail, N/A
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Priority-rated items: Critical, High, Medium
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Real-time audit score calculation
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Filterable by priority level
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Expandable descriptions with specific recommendations
Common Use Cases
Client Audits
Conduct structured SEO audits for client websites.
Regular Maintenance
Run monthly or quarterly audits to catch issues early.
Site Launch
Pre-launch checklist ensuring all SEO fundamentals are in place.
Competitive Analysis
Audit competitor sites to identify their strengths and weaknesses.
Technical Guide
Under the hood, the tool utilizes React to manage state changes and render components dynamically. It employs the `useState` hook to store the checklist's state, including which items have been marked as pass, fail, or not applicable, and the currently expanded item description. The `useMemo` hook is used to compute statistics about the audit results, such as the number of passed items and the overall score. The tool relies on JavaScript arrays and objects to store and manipulate data, with specific technologies like Lighthouse mentioned in item descriptions for tasks like testing mobile-friendliness and Core Web Vitals.
The checklist's filtering system is implemented using JavaScript array methods like `filter`, which creates a new array containing only items that match the selected priority level. This filtered array is then rendered to the user, allowing them to focus on specific areas of the audit. The tool also uses CSS classes to apply visual styling based on item priority and status, with class names like `text-red-500` and `bg-green-500` indicating critical items and passed items, respectively. Additionally, it utilizes SVG elements to render graphical components, such as the score indicator circle, which displays a progress bar filled according to the user's audit score.
The tool's data structure consists of a list of item objects, each containing properties like `id`, `cat`, `label`, `desc`, and `pri`. This structure allows for efficient rendering and manipulation of individual items, as well as easy addition or removal of new items in the future. The checklist also incorporates technologies like GA4 for analytics tracking and Search Console for monitoring search engine performance, providing users with a comprehensive set of tools to improve their website's SEO. By using these technologies and data structures, the tool provides a powerful and flexible framework for conducting thorough SEO audits.
Tips & Best Practices
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1Start with critical items — they have the highest impact on rankings
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2Run audits at least quarterly to catch new issues
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3Use the N/A option for items that don't apply to your site type
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4Focus on fixing fails in the Technical SEO category first
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5Compare audit results over time to track SEO improvement
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🔍 SEO ToolsFrequently Asked Questions
Q How often should I do an SEO audit?
Q What should I fix first?
About This Tool
SEO Audit Checklist is a free online tool by FreeToolkit.ai. All processing happens directly in your browser — your data never leaves your device. No registration or installation required.