Google Ads Preview Tool Preview how your Google Ads appear in search results with headline, description, and sitelink formatting.

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Google Ads Preview

Preview how your Google Ads appear in search results with headline, description, and sitelink formatting.

Enter ad headlines

Write up to 15 headlines (30 characters each). Google shows 1-3 in each ad impression.

Add descriptions

Write descriptions (90 characters each) with compelling calls-to-action.

Preview ad appearance

See desktop and mobile previews with display paths and sitelinks.

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What Is Google Ads Preview?

The Google Ads Preview Tool shows you exactly how your responsive search ads will appear in Google search results before you launch your campaign. It renders pixel-accurate previews for both desktop and mobile, including the "Sponsored" label, headlines, descriptions, display URL with paths, and optional sitelink extensions. Character counting ensures each element fits within Google Ads limits. This tool helps marketers write more effective ad copy by seeing the final appearance, test multiple headline combinations, and ensure a professional presentation.

Why Use Google Ads Preview?

Pixel-accurate desktop and mobile Google Ads previews
Character counting for headlines (30), descriptions (90), and paths (15)
Sitelink extension preview with titles and descriptions
Display URL with custom path segments
Business name and favicon simulation

Common Use Cases

Ad Copy Testing

Preview ad variations before launching campaigns.

Client Presentations

Show clients how their ads will look in search results.

Copywriting

Write ad copy within character limits with visual feedback.

A/B Test Planning

Compare headline and description combinations visually.

Technical Guide

Google Responsive Search Ads allow up to 15 headlines (30 chars each) and 4 descriptions (90 chars each). Google dynamically selects 1-3 headlines and 1-2 descriptions per impression based on performance, query, and device. Display paths (2 segments, 15 chars each) append to your domain in the display URL. Sitelink extensions add additional links below your ad. Best practices: include the target keyword in at least 2 headlines, write unique headlines with varied messaging, use all 15 headline slots for maximum machine learning optimization, and include a clear CTA in at least one description.

Tips & Best Practices

1
Use all 15 headline slots — more variations improve Google's optimization
2
Include your target keyword in at least 2 headlines for ad relevance
3
Write at least one headline and one description with a strong CTA
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Use display paths to reinforce the landing page topic
5
Test multiple headline styles: questions, benefits, urgency, social proof

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Frequently Asked Questions

Q How many headlines can a Google Ad have?

Responsive Search Ads support up to 15 headlines (30 characters each) and 4 descriptions (90 characters each). Google selects the best combination per impression.

Q Do display paths need to match real URLs?

No. Display paths are for display only and don't need to match your actual URL structure. Use them to reinforce the ad's topic or value proposition.

Q How many headlines does Google show at once?

Google shows 1-3 headlines per ad impression separated by pipe characters, depending on ad position, device, and available space.

About This Tool

Google Ads Preview is a free online tool by FreeToolkit.ai. All processing happens directly in your browser — your data never leaves your device. No registration or installation required.